Verkkoas a business owner, whether or not you value your time at $170 per hour or something else, those 33 hours become expensive—particularly when you. Verkkoa new study did experiments on millions of lyft riders to figure out how much they value time. Researchers found time is worth more money than. Verkkodiscover why your time is valuable and how you can maximize the value of each hour. Learn strategies to prioritize tasks, increase productivity, and.