Verkkoas businesses seek to gain a competitive edge by turning to predictive analytics to uncover valuable insights from their data, here are five predictions. Verkkoin this rich, fascinating — surprisingly accessible — introduction, leading expert eric siegel reveals how predictive analytics (aka machine learning). Verkkono one has the ability to capture and analyze data from the future. However, there is a way to predict the future using data from the past. Verkkopredictive analytics is a form of business analytics applying machine learning to generate a predictive model for certain business applications.