Webthe concept of legacy in a family business goes beyond mere inheritance. It encompasses the preservation and enhancement of the founder’s vision, principles, and achievements. Webthis chapter explores the concept of “entrepreneurial legacy” or the family’s narrative reconstruction of past entrepreneurial achievements or resilience.

Webthe concept of entrepreneurial legacy, we offer a visual narrative methodology (clarke and holt, 2017) for exploring how the past, present and future are made sense of in business. Webthe concept of legacy exists at the core of family business research, yet as a construct, the nature of what legacy is and why and how legacy matters across. Webby exploring the essence of legacy and its impact on business performance, the detailed data analysis, academic insights and the firsthand experiences of family business.