Verkkoas publix looks to the future, the company faces both opportunities and challenges in the rapidly evolving grocery industry. One key area of focus for. Verkkohow grocers are innovating in fresh food. But this rapid growth and evolution reflects publix’s confidence in its business model, which centers on. Verkkopublix’s newly opened store in wesley chapel, florida, is the latest under its new store prototype, a company spokesperson confirmed in an email.