However, travelers' attitudes and perceptions became key. Verkkothis focus on sustainability signals a pivotal moment for global tourism, where climate action and community engagement must become central to. Verkkothe first theme shows that tourism is a rich empirical space for studies of sustainability transitions, the second highlights tourism’s place within.

Verkkothe β€œone tourist, one tree” campaign is a key highlight of kenya tourism week, leading up to world tourism day on september 27, 2024. Verkkowith huge numbers of travellers now seeking to travel more lightly and mindfully, these destinations are making sustainable travel easier this year. Verkkothis study explores the adoption of digital technology in sustainable tourism destinations and provides insights into current research.