Weba former servant, her franchises transformed the lives of many other servant girls. But it was 1950s fast food that gave the franchise its modern form, with not only mcdonald's but. Webthe integration of ai into mcdonald’s operations marks a significant evolution in the company’s approach to service and efficiency. This shift, particularly highlighted in. Webinsights into the innovative behavioural design that underpins mcdonald’s reinvention. Dubbed the “velocity growth plan,” the strategy. In 1970, americans were having about a quarter of. Webtoday, mcdonald’s aims to leverage scale and unlock greater speed and efficiency for customers, restaurant teams and employees through its technology.