Webthe addictive nature of the app isn't an accident, eyal points out. Instagram founder kevin systrom majored in symbolic systems at stanford, a field that lies at the. Spending excessive time on instagram. More than anything, the frequency of instagram use can reveal addictive behavior. For example, opening the app. It has a psychological grip. Those likes and comments can trigger a surge of. Webresearch on social media and the brain has mostly focused on multitasking — paying attention to tiktok, insta, and your twitter feed all at once. Webdanielle s lam · original audio. You and me honey. Webbeyond the initial allure, instagram reels can lead to decreased productivity, hinder our concentration, and even affect our mental health. Webi've purposefully steered clear of tiktok to avoid its addictive algorithm.