Verkkoin the study of folktales, both in britain and internationally, the privileged genre has always been the fairytale, the märchen or ‘wonder tale’. Verkkothis paper draws attention to the contributions of memory sites to social memory and urban identity, and then points out the effects of designing. Verkkoi start by charting the history of oral historians' approaches to memory and then distill current research about memory and remembering—from neuroscience and.