Webclickbait is widely ridiculed and derided by content professionals and consumers alike, and platforms like facebook, which drive a significant portion of the. Webclickbait exploits cognitive and emotional traits, triggering impulsive clicks. Situational factors, like mood and setting, can amplify a person's susceptibility. Weba skilled headline writer is able to take even the most mundane news story and craft a headline that captures the reader's attention and interest so the reader will click on it. Webfirst, let‘s cut to the chase: Yes, clickbait headlines do drive more traffic than traditional ones. Headlines with clarifications like who else.